It’s twins! Two shades blended for the first time ever.
Pantone has announced its 2016 Colour of the Year – and it’s a curveball. For the first time ever, the global colour authority has picked a combination of two for the year ahead: Pantone 15-3919 Serenity and Pantone 13-1520 Rose Quartz.
According to Pantone, 2016’s combination is “a harmonious pairing of inviting shades that embody a mind-set of tranquillity and inner peace.”
The announcement, today, is an annual event that’s closely watched by pundits across the design and fashion industries. You can expect a cascade of products in these colours from designers and retailers over the following 12 months.
“As consumers seek mindfulness and well-being as an antidote to the stress of modern day lives, welcoming colours that psychologically fulfil the yearning for reassurance and security are becoming more prominent,” says Pantone.
“Weightless and airy, like the expanse of the blue sky above us, Serenity comforts with a calming effect, bringing feelings of respite and relaxation even in turbulent times. Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure.”
Tapping into 2016’s trends
We’ve reported on the gender blur increasingly seen across fashion, and Pantone’s 2016 Colour of the Year – the combination of Serenity and Rose Quartz – only accentuates this movement.
“This more multilateral approach to colour is coinciding with societal movements toward gender equality and fluidity, the consumers’ increased comfort with using colour as a form of expression which includes a generation that has less concern about being typecast or judged, and an open exchange of digital information that has opened our eyes to different approaches to colour usage,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute.
by Julia Sagar
PANTONE 13-1520 & PANTONE 15-3919
A softer take on color for 2016: For the first time, the blending of two shades – Rose Quartz and Serenity are chosen as the PANTONE Color of the Year
As consumers seek mindfulness and well-being as an antidote to modern day stresses, welcoming colors that psychologically fulfill our yearning for reassurance and security are becoming more prominent. Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.
The prevalent combination of Rose Quartz and Serenity also challenges traditional perceptions of color association.
In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.
A symbolic color selection; a color snapshot of what we see taking place in our culture that serves as an expression of a mood and an attitude.
For the first time Pantone introduces two shades, Rose Quartz and Serenity as the PANTONE Color of the Year 2016. Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure. Serenity is weightless and airy, like the expanse of the blue sky above us, bringing feelings of respite and relaxation even in turbulent times.
Whether in soft or hard surface material, the pairing of Rose Quartz and Serenity brings calm and relaxation. Appealing in all finishes, matte, metallic and glossy, the engaging combo joins easily with other mid-tones including greens and purples, rich browns, and all shades of yellow and pink. Add in silver or hot brights for more splash and sparkle.